Showing posts with label Charlie McDonnell. Show all posts
Showing posts with label Charlie McDonnell. Show all posts

27/04/2016

The Rise and Fall of Alex Day



Alex Day was a successful self- produced musician with several hit singles as well as being one of YouTube’s first big British vlogging stars. Yet two years ago his career was derailed by serious allegations and both his fame and associates crumbled away. Beset by accusations yet never charged he now continues to create in a strange sort of limbo.

For a while Alex Day was the epitome of the modern young multimedia artist. He had three UK top 40 hits, each of them self –produced including `Forever Yours` which holds the record for the highest charting single by an unsigned artist. He was also one of the first vloggers in this country to accumulate over a million subscribers and his YouTube channel nerimon had over 130 million views. He was the most high profile of a new breed of artists who bypassed conventional channels to speak (and sing) directly to their audience in the days before YouTube was the corporate vehicle it is now. Yet if you look at the top vloggers or independent musicians of 2016 Alex Day is nowhere to be seen so what happened? 

23/08/2014

Vlogging your life away...?



If proof were needed as to how quickly sub cultures become absorbed into the mainstream it was August’s Summer in the City event in which thousands of people and dozens of vloggers turned up for what looked for all the world like a tv show convention. Held over two days on 9/10 August at Alexandra Palace the event promised workshops, live performances and of course that peculiarly indistinct behaviour networking. There were on stage appearances accompanied by the screaming of adoring fans, there were awards ceremonies and there were lots of theories expounded by journalists as to what this phenomena was.