EE- Delia and Kev
Delia Smith was once one of the UK’s most influential people. She only had to recommend a saucepan or a pastry and millions of people would go out and buy them. Her books were best sellers and she occupied the sort of exhaulted position that is now the province of Mary Berry. Then after a couple of curious series about going back to basics and using tinned items she packed it in to focus on Norwich City football club of which she is the main shareholder. Famously in 2005 she took to the club’s PA to encourage the team shouting “Where are you? Where are you? Let’s be having you!” Perhaps EE believe her influence can still affect millions as they’ve hired hire to co-front their latest ad alongside the ubiquitous Kevin Bacon. Kev, last seen in David Mitchell’s family car in a safari park, can seemingly appear anywhere yet only be seen by one person. Here he wanders into Delia’s kitchen clutching a bunch of carrots. She’s watching football while stuffing a chicken and managing to also shoehorn “Oh, where are you? Let’s be having you!” into the scene. She’s even wearing a Norwich City scarf!